GETTING REAL:

GETTING REAL:

Sales and Buyers Agent Conference

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Step ahead in real estate at Victoria’s leading event for Sales and Buyers Agents.

Designed for forward-thinking professionals, this full-day conference delivers the insights, strategies, and regulatory updates you need to stay competitive and compliant in a rapidly evolving market.

Why Attend?

  • Gain rare insight from real estate trailblazer John McGrath, as he reveals his proven approaches to business growth, leadership, and creating standout client experiences in a crowded market.

  • Understand your obligations under the new Anti-Money Laundering (AML) legislation, with an essential compliance update from AUSTRAC covering the latest legal reforms and their practical implications for sales agents and buyers agents alike.

  • Explore the power of AI in real estate with Samantha McLean, who will unpack the emerging technologies, tools, and trends that are redefining how agents attract, engage, and convert clients.

  • Navigate complex disclosure requirements in a compelling panel session featuring Bond Property Lawyers, the Australian Institute of Conveyancers Victoria, and leading agents, as they tackle the legal and ethical nuances of material fact disclosure in the current market.

Whether you're an experienced agent or a rising star, this conference will equip you with the insights and connections to elevate your impact, strengthen your compliance, and grow your success in 2025 and beyond.

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Date

28 August 2025

Time

9:00 AM - 4:30 PM

Location

W Hotel - 408 Flinders Ln

Melbourne, VIC 3000

Price

Member Price: $280 inc. GST

Staff Subscriber Price: $310 inc. GST

Non-member Price: $380 inc. GST

Speakers

John McGrath

Managing Director, Chief Executive Officer – McGrath Real Estate

John McGrath is one of Australia's most influential real estate figures. As Founder and CEO of McGrath Estate Agents, he grew the company from a lounge room start-up into a leading residential brand. A founding director of REA Group, he served on its board for nearly two decades. John is a best-selling author, industry spokesperson, and winner of the REINSW Woodrow Weight OBE Award for lifetime achievement in real estate.

Stephanie Cook

Specialist, Industry Education and Outreach, AUSTRAC

Stephanie Cook is a Specialist in AUSTRAC’s Industry Education and Outreach team, supporting reporting entities with tailored education and engagement to strengthen AML/CTF compliance and awareness of financial crime risks.

With 5+ years’ AML/CTF experience—including roles in transaction monitoring and fraud in the super sector—Stephanie brings both industry and regulatory insight to her education work and industry engagement approach.

Samantha McLean

Managing Editor, Elite Agent

Samantha McLean is a leading voice in real estate and AI, helping agents navigate tech change. As founder of Elite Agent, she combines 15+ years of industry insight with deep AI knowledge. Known for her clear, practical style, she shows how AI can enhance client relationships, boost efficiency, and sharpen your edge. A three-time Mumbrella Editor of the Year, she also hosts the Thought Leaders podcast, sharing insights from top innovators in the industry.

A three-time Mumbrella Business Magazine Editor of the Year, she also hosts the Thought Leaders podcast, featuring conversations with innovators transforming real estate.

Emma Salik

Manager, Industry Education and Outreach, AUSTRAC

Emma Salik is a Manager in AUSTRAC’s Industry Education and Outreach team, helping reporting entities understand their AML/CTF obligations and financial crime risks to improve compliance and outcomes.

With 6 years at AUSTRAC, Emma has led education projects to strengthen industry capability and compliance, working closely with reporting entities and third-party providers.

Before AUSTRAC, Emma worked in the public sector in statistics, bringing analytical skills that support her regulatory and education-focused role.

Panel 1

Join our expert panel as we explore how Sales Agents and Buyers Agents can effectively collaborate throughout a property transaction. This session will cover key legal requirements, due diligence processes, disclosure of material facts, and current legislation. Gain practical insights to help you manage risk, ensure compliance, and deliver better outcomes for clients.

Panelists

  • Greville Pabst, Founder and CEO

  • Rex Afrasiabi, Bond Property

Panel 2

In the fast-paced world of property sales, collaboration is everything. But when does helpful become risky? This session draws the line - with clarity and confidence.

We’ll unpack:

  • Where your expertise adds the most value

  • Where legal responsibilities shift to conveyancers

  • How to avoid unintentional legal missteps

  • The power of aligned, ethical referrals

  • How working in tandem builds trust and better outcomes for clients

Partners